Do you know that 527 million people in the world use mobile browsers that block ads by default! And another 236 million desktop devices existed as of 2019 end, that blocked ads, for a total of 763 million global devices. This stat is as per a PageFair AdBlock Report. It’s one of the reasons why new online marketing solutions are coming up and proving useful to various marketing services agencies.
Influencer marketing is one such marketing strategy that has gained a lot of demand in recent times. Not surprising because it has become a full-time job for many influencers, who are everywhere on social media. Influencer marketing is an effective way to bypass millions of Adblockers and reach potential customers. This is one of many benefits of Influencer Marketing, most of which are highlighted below:
You just have to collaborate with the right influencer from a good Influencer marketing agencyand launch strategic campaigns for the target audience. This way, Influencer marketing can be immensely beneficial especially for startup brands like an application development company in India, and those struggling to establish a foothold in the market.